A Facelift for one of the Alps’ most Treasured Resorts

INDUSTRY CHATTER

A Facelift for one of the Alps’ most Treasured Resorts

18 December 2017

Val d’Isere, a coveted resort for the skiing elite, is set to undergo a significant transformation with a £170m upgrade due to complete in 2020. The ambitious plan includes a myriad of enhancements and improvements expected to catapult the already-popular resort to the very pinnacle of alpine desirability.

Masterminds behind the changes want to ensure that the resort is recognized for a stylish aesthetic, a better choice of accommodation with the creation of 900 extra beds, improved access to the pistes and a range of luxury facilities. As such it will become a veritable competitor on the global ski stage rivaling the likes of Verbier and Courchevel. A spokesperson for the project has called it ‘the most ambitious building project undertaken anywhere in the Alps in a generation’.

Promised highlights include an underground moving walkway to get skiers to the slopes, an extension of the piste to a new residential development, underground bus station and roads, new crèche and kindergarten, new 50 room hotel and 20 apartment residence with four bed apartments, Val Tower – a new feature including a restaurant, residences, shops and cafes, La Tarentaise hotel, new shopping street and a new covered pedestrian area.

Favoured après hotspots Dick’s T Bar and Le Petit Danois will be relocated alongside many other businesses however guests have been assured that construction will be completed in phases and carefully designed to have minimum impact and disruption in the winter months.

To top it all, the resort will become home to France’s highest hotel – a 40 bedroom boutique property located in the former cable car station at Tete de Solais featuring a luxurious spa & restaurant and breathtaking views.

These are not the first upgrades for the resort in recent years. New lifts, ski areas and amenities have been gradually introduced over previous seasons. Such is the calibre of the proposed new resort it was awarded a double accolade at the World Snow Awards in 2016 named as European Ski Resort of the Year and Overall Ski Resort of the Year.

It remains to be seen if everything will be executed as originally planned – an environmental study into the effects of the development is being carried out this season ahead of the issue of final building permits next spring – however one thing is for sure… there are big changes ahead for this pioneering resort and it’s certainly one to keep an eye on.

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Val d’Isere, a coveted resort for the skiing elite, is set to undergo a significant transformation with a £170m upgrade due to complete in 2020. The ambitious plan includes a myriad of enhancements and improvements expected to catapult the already-popular resort to the very pinnacle of alpine desirability.

Masterminds behind the changes want to ensure that the resort is recognized for a stylish aesthetic, a better choice of accommodation with the creation of 900 extra beds, improved access to the pistes and a range of luxury facilities. As such it will become a veritable competitor on the global ski stage rivaling the likes of Verbier and Courchevel. A spokesperson for the project has called it ‘the most ambitious building project undertaken anywhere in the Alps in a generation’.

Promised highlights include an underground moving walkway to get skiers to the slopes, an extension of the piste to a new residential development, underground bus station and roads, new crèche and kindergarten, new 50 room hotel and 20 apartment residence with four bed apartments, Val Tower – a new feature including a restaurant, residences, shops and cafes, La Tarentaise hotel, new shopping street and a new covered pedestrian area.

Favoured après hotspots Dick’s T Bar and Le Petit Danois will be relocated alongside many other businesses however guests have been assured that construction will be completed in phases and carefully designed to have minimum impact and disruption in the winter months.

To top it all, the resort will become home to France’s highest hotel – a 40 bedroom boutique property located in the former cable car station at Tete de Solais featuring a luxurious spa & restaurant and breathtaking views.

These are not the first upgrades for the resort in recent years. New lifts, ski areas and amenities have been gradually introduced over previous seasons. Such is the calibre of the proposed new resort it was awarded a double accolade at the World Snow Awards in 2016 named as European Ski Resort of the Year and Overall Ski Resort of the Year.

It remains to be seen if everything will be executed as originally planned – an environmental study into the effects of the development is being carried out this season ahead of the issue of final building permits next spring – however one thing is for sure… there are big changes ahead for this pioneering resort and it’s certainly one to keep an eye on.

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Ebury were instrumental in launching Regent’s Crescent to the London market. The team at Ebury are a formidable group, knowledgeable in all aspects of the Prime Central London property market, strategic in their thinking and highly professional.

Georgia Colclough, Senior Marketing Manager, CIT

Ebury has expertly guided us towards great PR coverage and passionately supported our brand, understanding our mid and long term brand goals. The team of consummate professionals, excited about shared goals and calm under pressure. I would recommend them without hesitation.

Charu Gandhi, founder of Elicyon

The expertise shared by Ebury has been of a very high standard. They have arranged high calibre press visits to the resort year on year, with brilliant resulting coverage. The team has helped to elevate the destination, now considered one of the best kept secrets in luxury residential sector.