Real Estate Branding Services

At Ebury Comms, real estate branding services are considered and explored with all clients launching or relaunching a brand or service.

You only have one chance to unveil your brand to the general public and the media, so getting it ‘right’ is critical. Our team explores all aspects of your public-facing collateral, including your company logo, email marketing, and beyond, to ensure your branding is consistent, coherent, and complementary, carefully considering your fonts, colours, language and voice, and brand behaviour.

We also ensure that everything ‘behind the scenes’ is in perfect working order, and ready to support the enquiries and leads that our subsequent PR efforts will generate.

Our Real Estate Branding Services

We provide the following real estate branding services with the support of a trusted partner agency. In all instances, the Ebury team will be present in all meetings, to ensure that all branding decisions made align with the PR strategy we create.

Logo Refinement & Design

Your logo is a crucial element of your brand, and plays a key part in your brand positioning, conveying the personality of your brand, and much more. Our team will explore your brand logo in great detail, to ensure it encapsulates all that your brand stands for, and help to refine and redesign your logo, ensuring it translates effectively across all marketing mediums, including social platforms.

Website Management

We make your website an essential focus of our real estate branding services, offering website management support that spans design and build, to the intricacies involved in building ‘transaction’ pages.

Our team will advise on your website’s navigation, functionality, aesthetics, and content. We take each website page and its objectives into consideration to identify the preferred user journey, and outcome, whether that be getting in touch to request further information, following your Instagram handle, or sharing with friends.

Copywriting Support

Our copywriting support is one of our most essential real estate branding services, helping to identify the voice of your brand, ensure the right tone of voice is adapted across your website, and weave high volume keywords through your copy, to optimise your website pages for search.

Beyond your website, our copywriting support covers brochures, email marketing, collateral, and internal marketing materials. We also work with a translation agency to assist with international content as required.

Brochure and Collateral Design

We can also assist you with the design of corporate brochures, and wider marketing collateral, including direct mail outs, newsletters, branded notepaper, comp slips, and advertisements.

Brand Guidelines

Brand Guidelines are detailed documents which underpin all of our real estate branding services. These expansive, valuable documents contain guidelines for all aspects of your brand, referencing font, pantone colours, logo usage, image orientation, image filters, and beyond.

Recent Examples of Our Real Estate Branding Services

Delivering a range of real estate branding services to prepare a brand for a public facing PR campaign.

The Ebury team started working with OB Architecture in 2022, with a view to support them from a PR perspective. As conversations progressed, we identified that some initial branding work needed to be carried out before OB was ready for public facing PR. During the months that followed, we made introductions to a branding agency and accompanied the OB team through initial meetings, brainstorms and strategy sessions, as the new website was agreed upon. More recently, the Ebury team has assisted with copywriting for the project, and we remain a regular sounding board for the OB team as the website has been completed and the inaugural press release distributed.

How our website management services helped to better position a client in their industry, by weaving their brand through the design of a new website.

We introduced our client, FBC London, to a selection of branding agencies to assist with the creation of their new website. The Ebury team remained on hand throughout the entire process, to provide advice and support where necessary, and to ensure the website aligned with FBC’s branding and wider PR strategy.

Please get in touch today to discuss how our real estate branding services could help your business to maximise customer recognition, position and provide you with a competitive edge in your market, help to enhance a PR campaign, and beyond.

What people
say about us

Emma and Emily are two of the best PRs I have dealt with and I think will make an exciting and dynamic team. They are both proactive, passionate about property and utterly professional in everything they do.

Liz Rowlinson, Freelance, The Times, The Daily Telegraph

In an industry filled with individuals who promise the world but subsequently don’t deliver, Emily’s ethos sets her miles apart. Her professional and intelligent approach to PR campaigns focuses not only on obtaining exemplary coverage but aligning her mandate closely with sales objectives and getting under the skin of her clients, all whilst delivering creative, clever content.

Kalina Boyadjiew, Vice President Sales & Marketing Director at Reignwood

I had the pleasure of working with Emily while she managed the international public relations efforts for 432 Park Avenue in New York City. Emily is an incredibly intelligent, diligent and creative professional, who can handle sophisticated communications strategies with great poise. She is a strong leader, well-spoken, tailored, and a tremendous asset to any team.

Jill Cremer, Vice President, Macklowe Properties (co developers of 432 Park Avenue, NYC)

It is fantastic to see Emily and Emma working alongside each other again, they are a trusted and professional pair with a creative approach. They know what it takes to seed a good story and are always efficient and happy to help. If you want a PR agency in the luxury property sector with excellent experience, I can't think of anyone better than Ebury.

Fiona Forsyth, Group Property Director, Conde Nast Publications

Ebury were instrumental in launching Regent’s Crescent to the London market. The team at Ebury are a formidable group, knowledgeable in all aspects of the Prime Central London property market, strategic in their thinking and highly professional.

Georgia Colclough, Senior Marketing Manager, CIT

Ebury has expertly guided us towards great PR coverage and passionately supported our brand, understanding our mid and long term brand goals. The team of consummate professionals, excited about shared goals and calm under pressure. I would recommend them without hesitation.

Charu Gandhi, founder of Elicyon

The expertise shared by Ebury has been of a very high standard. They have arranged high calibre press visits to the resort year on year, with brilliant resulting coverage. The team has helped to elevate the destination, now considered one of the best kept secrets in luxury residential sector.

Elodie Casola, Abama Luxury Residences

EBURY COMMUNICATIONS
LUXURY PROPERTY BRAND BUILDERS

CONTACT

SOCIAL

25 Eccleston Place,
London, SW1W 9NF

Tel +44 (0)7824 366705
hello@eburycomms.com

CREDIT

Selected images by
Jon Bond Photography
Team images by Martin Gardner